Management Information Systems
Author Information
James O'Brien, George MarakasProduct Details
ISBN: 9780073376813
Publish Date: 10/22/2010
Publisher: McGraw-Hill/Irwin
Number of pages: 712
Description
Overview: The benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.
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